Considering a Price Drop? A Fresh Perspective Might Be All You Need

If your property’s been on the market for a while without much movement, it’s natural to start thinking about lowering the asking price. But sometimes, the issue isn’t the price — it’s the approach.


According to data from property platform Spectre, sellers who switch agents are 34% more likely to sell than those who simply drop their price. Even more encouraging? Those same sellers often achieve up to 12% more on the final sale figure.

That’s because a new agent brings more than just a fresh face — they bring a renewed focus, fresh energy, and a new strategy tailored to your home.

A Different Kind of Agency

At Greater London Properties, we’ve spent over two decades working in Central London’s fast-moving, highly competitive property market. In that environment, there’s no room to be reactive — you have to be proactive, adaptable, and completely tuned in to buyer behaviour.

Now, having brought that experience to Herne Hill and Dulwich, we’re applying the same level of care and energy to help local homeowners achieve the best results — not just a sale, but the right sale.

Here’s how we approach things differently:

✔ A fresh campaign tailored to your home
Every property deserves more than a standard listing. We take time to understand who your buyer is, how to reach them, and how to present your home in a way that genuinely connects.

✔ High-quality visuals and thoughtful presentation
We use photographers who’ve worked across fashion, interiors and editorial — not just property. Combined with presenter-led video tours and expert styling advice, it’s a level of marketing that elevates your home from the first glance.

✔ Smart buyer tracking
Our AI-based CRM gives us real-time insight into who's engaging with your property, so we can respond quickly, follow up with purpose, and avoid missed opportunities.

✔ Local knowledge, director-led service
We live here, we know the area well, and we deliberately limit the number of homes we represent to ensure a personal, focused service — led by experienced agents from start to finish.

Bringing Central London Standards to SE21, SE22, SE5 and SE24

What we’ve found is that homeowners in Herne Hill and Dulwich really value quality and service — and so do we. Our Central London roots mean we’ve learned to expect more from marketing, communication and follow-through — and we apply those lessons here with great care.

If your home isn’t getting the attention or interest it deserves, and you’re unsure what to try next, a change in approach might be all that’s needed.

We would love to help,

Warm regards,
Kate & Rob Hill


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